01
Say where you’re going
A wedding in Charleston, the Alabama game, dinner club Thursday. Type it or tap it.
Your weekend starts here
What are you wearing this weekend?
The Magnolias
The founding circle
Good clothes. Better friends. One beautiful weekend after another.
Tell us the plan. We’ll style four current looks on you, then find the pieces in closets you already trust.
“A great wardrobe deserves to be shared.”
02
See four looks on you
Your stylist dreams up four current outfits and shows each one on your own photo.
03
Borrow it, free
Ask your friend for the dates you need. Everything inside your circle is free. No fees, ever.
Open now · more to come
Free with your girls. Always.
My best friend’s closet
Free, always
Name as many girls as you like as your inner circle. There’s no limit. Everything you both own is open to each other at no cost, forever. Just ask for the dates and go.
- Unlimited friends, no fees, ever
- She approves your dates in a tap
- Nothing can be booked twice
Coming soon
Friend of a friend’s closet
Next, you’ll be able to rent a beautiful piece from a member just beyond your own circle, at the price her owner chose. Borrowing, widened one friend at a time.
- Renting beyond your circle, coming soon
- The Encore Closet for buying and selling preloved pieces, coming soon
- Borrowing inside your circle is free today
Starting your own closet
Three photographs and you’re in.
01Snap your favorite pieces
02Invite your closest friends
03Borrow from each other, free
This is us
Not models. Not a catalog. Just the besties you call first.
The friend who always has the right dress. The one who tells you to change the shoes. The closet you already know you love.
Style my next occasion
Palm Beach color. Southern confidence. East Coast ease.
Your invitation awaits
There is always room in your best friend’s closet.
Bring your favorite pieces, your closest friends, and your next beautiful occasion together.